How to Create a Facebook Group and Why

// Author: Theresa // 1 Comment

FacebookGroups

Are you currently using a Facebook group for your hobbies or your business? We have received a lot of questions about WHY someone should have a Facebook group.  Our answer is always the same…it sets you apart from everyone else on Facebook and immediately sets you up as an expert.  How you may ask?  Well, if you start a group for either your hobby or business and invite people to join and you post valuable and relevant information, you are going to be seen as the “go to” person and people will come back to you time and time again.

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Personal Branding

// Author: Jackie Sanchez // 2 Comments

personalbranding

We’ve talked about branding your business, and how important it is for customers to know what your business is all about!  What about personal branding?  Personal branding is the same idea, but for you as an individual.  Don’t you want others to know what you are all about?  “Why is personal branding important”, you ask?  I’m going to tell you but, first let me define personal branding. (more…)

Turning Strangers Into Friends And Friends Into Customers – Seth Godin

// Author: Theresa // 18 Comments

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When it comes to building a brand online, Seth Godin Rocks! If you don’t know him then let us have the pleasure of introducing him to you!

Meet Seth Godin, an entrepreneur, author and public speaker. His specialty is marketing and he was a “brand manager” for years.

He knows his stuff when it comes to branding – and he knows how to implement it on the Internet. It is a powerful combination that has him currently at the peak of his success. (more…)

Using the Internet for Business – Websites – Part 2b

// Author: Theresa // 0 Comments

Internet for business 2b

Welcome to part 2b of our “Internet for Business” series about websites. JennBen did an awesome job on her last post. If you missed it click here to read.

We’ve established that Social Media is very much your marketing tool to get to know your business values and culture and is the introduction to your brand. Social Media serves as a freeway of traffic to pretty much anywhere you want to take your prospects so they can decide if they are going to buy from you or do business with you. (more…)

Using the Internet for Business: Social Media – Part 2a

// Author: JennBen // 4 Comments

Internet for Business Icon - Social Media Part 2a

Social Media is a confusing and often misunderstood way for businesses to market their products online. The biggest challenge is that most people don’t really understand the PURPOSE of the various Social Media sites and because of that, they are often using them in the wrong way and not extracting the awesome values out of the various platforms. (more…)